19 July 2019

Motor Image Launches All-New Subaru Forester in Vietnam and Unveils New Facilities in Ho Chi Minh City

The award-winning Forester boasts all four of Subaru’s core technologies

Vietnam, 16 July 2019 - Motor Image opened its brand-new showroom, workshop and warehouse in District 7, Ho Chi Minh City today in conjunction with the launch of the all-new Subaru Forester in Vietnam. The award-winning fifth-generation Forester, renowned for its safety features and driving dynamics, is built on the Subaru Global Platform.

The new showroom in District 7 integrates technological and lifestyle elements to elevate the customer experience. Innovative new features have been added to allow customers to familiarize themselves with their favourite Subaru cars. The new showroom features Augmented Reality (AR) and Virtual Reality (VR) technologies. AR lets customers select various colour and trim options, while the VR headsets offer customers a 360-degree view around and inside the vehicle. This will allow customers to experience the vehicles up close, even if the cars are not displayed at the showroom.

There is also a new workshop and warehouse occupying nearly 4,500m2, located less than 1km away from the showroom. Aftersales services include maintenance, paint and parts sales. The warehouse will enable a wider range and quantity of genuine Subaru parts to be stored for supply to all of Vietnam.

In addition, Motor Image announced that it plans to expand its network and open another five showrooms in Vietnam by the end of the year. There are currently seven Subaru showrooms across Vietnam, including Hanoi, Ho Chi Minh, Ha Tinh, Hai Phong, Da Nang and Can Tho.

“Consumer tastes have evolved since we first introduced Subaru cars to Vietnam 10 years ago. The all-new Subaru Forester is an award-winning car with outstanding safety features. We are offering this premium product at a very competitive price, as the cars are assembled in our own plant in Thailand. We are confident this model will help us expand our brand presence in Vietnam.” said Mr Glenn Tan, Deputy Chairman and Managing Director, Tan Chong International Limited.

The All-New Subaru Forester Comes to Vietnam

The Subaru Foresters sold in Vietnam are assembled in Thailand by Tan Chong Subaru Automotive (Thailand) Limited (TCSAT). Production standards and processes in Thailand meet the same stringent levels as in Japan. High-performance robotics are used to ensure superior quality. In addition, quality control checks take place during and throughout the assembly process to ensure that every car produced at TCSAT is safe, comfortable and reliable.

Underpinned by the four hallmark Subaru Core Technologies, the Subaru Forester boasts numerous improvements over its predecessor, which contribute towards optimised handling, maximum comfort and enhanced safety. The four Subaru Core Technologies are: Symmetrical All-Wheel Drive, horizontally-opposed Boxer engine, Subaru Global Platform and advanced EyeSight driver-assist technology.

Built to last, the body of the all-new Subaru Forester is made extensively of high-strength steel that promises durability and rigidity, befitting the rugged abilities of an all-purpose SUV. The raised body, new claddings, protruding underguards, headlights and taillights with beautiful and subtle details enhance the robustness and sophistication of earlier models. Design tweaks and the move to the Subaru Global Platform also mean that the all-new Forester has a 30mm longer wheelbase and 33mm more rear legroom compared with the previous model.

As part of the launch celebrations, Motor Image is offering comprehensive warranty coverage for new Subaru cars for up to five years or 100,000km (whichever is earlier) from July 2019. This warranty is applicable for the all-new Subaru Forester and other models distributed by Motor Image and its authorised dealers in Vietnam. Owners who buy new Subaru cars from 1 July 2019 will be eligible for this programme. Terms and conditions apply.

Safety Comes First

  • The all-new Subaru Forester boasts impressive safety features.
  • EyeSight driver-assist technology: Offers advanced active safety features such as pre-collision braking, pre-collision throttle management, adaptive cruise control, lead vehicle start alert, and lane departure and lane sway warning.
  •  Auto Vehicle Hold: Automatically holds the vehicle in place when stationary. Helps reduce driver fatigue, ensures that every getaway on an incline is free from concerns of rolling backwards and helps reduce the chance of incidents occurring at intersections.
  • Subaru Rear Vehicle Detection: Uses radar sensors installed on the rear of the vehicle to detect objects and vehicles behind the car for worry-free reversing.
  • Optimised shape of the pillars: Helps reduce blind spots and provide better visibility.

The all-new Subaru Forester won the 2019 Grand Prix Award for earning the highest score in the Japan New Car Assessment Program (JNCAP) collision safety performance assessment conducted by the government of Japan. The all-new Subaru Forester has also received the Advanced Safety Vehicle Triple Plus (ASV+++) rating, the highest rating in the 2018-2019 JNCAP preventive safety performance.

Outstanding Drivability and Technology
  • Symmetrical All-Wheel Drive delivers power to each wheel to provide maximum adhesion, control, and safety. • 2.0-litre direct-injection four-cylinder Boxer engine improves performance and boosts fuel efficiency.
  • Lineartronic CVT makes acceleration breezier and smoother.
  • Subaru Global Platform offers a safer, smoother driving experience by delivering less shake and body roll, and significantly reduced road noise.
  • X-MODE enhances driving performance on challenging terrains with the optimised integrated control of the engine, the all-wheel drive ability, brakes, and other functions.
  • Active Torque Vectoring enables drivers to control their vehicles exactly as intended by applying light brake pressure to the inside front wheel as the vehicle carves a corner, while sending more power to the outside front wheel, reducing wheel spin and sharpening handling.

The Extraordinary SUV

With just the right amount of ruggedness and enough space for the whole family and gear, the all-new Subaru Forester was built to handle adventure with style and grace. The all-new Subaru Forester has a sophisticated interior that comes with thoughtful features.

  • Minimum ground clearance of 220mm
  • Raised roof rails with integrated tie-down points for more loadings
  • New interior design for more comfort
  • 8-inch display audio system with navigation and six speakers
  • Multiple divided seatback pockets
  • USB charging ports
  • Larger rear legroom, and an increased cargo room (a total of 1,775 litres, a 251-litre increase) and a wider rear gate opening
  • Power windows
  • Power rear gate, which allows opening, closing and locking of the entire vehicle with just the touch of a button

Immediate Delivery

Three versions of the all-new Subaru Forester will be available to order at launch. Motor Image is currently running a special promotion until 31 Aug.

  • Subaru Forester 2.0i-L - VND 0.990 bil
  • Subaru Forester 2.0i-S - VND 1.080 bil
  • Subaru Forester 2.0i-S EyeSight - VND 1.199 bil

Immediate deliveries available for select variants.